Frameworks

Distilled understanding

Strong frameworks give structure to creativity, strategy, and delivery. They create a shared language for planning, executing, and reviewing work, ensuring every decision is guided by clarity, evidence, and purpose. At Redboat, we develop and apply frameworks that strip away bias and assumption, making it easier for teams to work together, stay aligned, and achieve meaningful results.

5 stage process

From concept to screen

Before investing time or budget in animation, know the process that delivers the best outcomes. Our 5-Stage Process framework takes you from initial concept to final delivery, detailing the steps, objectives, review protocols, and deliverables at each stage. This easy-to-read, illustrated 12-page PDF gives you a clear roadmap, so your content is produced efficiently, reviewed effectively, and hits the mark.

8 human drivers

Understanding patterns of motivation and engagement

The 8 Human Drivers framework helps you design communications that connect with people at a deeper level. By understanding the patterns that influence motivation and engagement, we work with you to ensure every message supports your organisational goals, aligns with your business case, and delivers results that last.